One week ago, Dutch Bros Coffee opened a new location in Waco. The opening drew long lines as Baylor students flocked to try the chain’s selection of coffee, tea, lemonade and smoothies. Dr. Tyrha Lindsey-Warren, a clinical assistant professor of marketing, said excitement about a new product drives people to want to try whatever the new thing is. She said these consumers are known as “early adopters” within the product adoption cycle, and college students often fall under that category.

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This March, Cameron Park Zoo introduced four new camels and two new ostriches to the zoo community. The staff hopes to encourage hands-on care and compassion for these animals to inspire a heart for conservation and animal activism in younger generations of zoo-goers.

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