The Baylor Lariat


Big 12 Conference

S3 team produces winning research for Fox Sports network

    S3 team produces winning research for Fox Sports network

Four Baylor students were named winners Thursday in a Fox Sports University program competition that will utilize their marketing research and data for the network.

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BU hires PR firm to aid in national football coverage

    BU hires PR firm to aid in national football coverage

In light of the new college football playoff rankings and Baylor University hiring a public relations firm to help with national media attention, several rumors have spread about the intentions of the deal.

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Moral support gives hope around holidays

    Moral support gives hope around holidays

The loss of a loved one can change many things about a person’s life, including the way a holiday is celebrated.

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Marketing students join with FOX Sports

    Marketing students join with FOX Sports

Baylor marketing students will directly impact communications strategies for major network FOX Sports University this week, after partnering with the FOX Sports University program for a second year.

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Bears chalk up another victory

    Bears chalk up another victory

Over Thanksgiving break, No. 7 Baylor football gave Baylor Nation something to be thankful for. The Bears escaped the jaws of defeat against Texas Tech in a 48-46 shootout to keep playoff hopes and a shot at winning back-to-back Big 12 Championships very much alive.

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Eyes in the sky: BU PD watches from above

    Eyes in the sky: BU PD watches from above

Baylor police officers have their eyes in the sky through the use of a SkyWatch surveillance system after repairs were made to cameras this week.

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Instadata: McLane’s complex Wi-Fi system allows for media influx

    Instadata: McLane’s complex Wi-Fi system allows for media influx

Baylor fans post about 1.8 million times to social media at each home game.

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Digging Deep: Professor, doctoral candidates test new oil extracting method

    Digging Deep: Professor, doctoral candidates test new oil extracting method

A geology professor and two doctoral candidates in geology at Baylor are working on new ways to extract crude oil in western Canada.

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Gathering to honor black sacred music

    Gathering to honor black sacred music

Scholars and musicians from across the nation are gathering today to begin a weekend-long conference over music, faith and history at the 2014 Pruit Symposium.

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New lab will help disabled

    New lab will help disabled

A new motion-capture laboratory being set up at Baylor will soon help bio-mechanists treat walking disabilities and develop devices to monitor the body status of patients.

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