Mortman plans to hold a soft opening for the boutique during the week of Nov. 23 and a grand opening on Dec. 6 and 7. The grand opening event will offer an array of refreshments, discounts and giveaways for attendees.
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Most students focus on grades, their jobs, relationships and more during their years at college. On top of all that, Rockwall senior Laney Sledge runs her very own boutique.
Fifteen minutes outside of Waco, on a back road in McGregor, resides a small local dairy called Mill-King Market and Creamery. Aside from distributing milk and various other dairy products, the dairy also has a storefront on the farm that carries an array of other small business products and organic food.
Waco, like many other college towns, has an abundance of coffee shops for students to study in. While students often settle for convenience when it comes to their coffee, Dan Moroso, owner of recently opened Italian cafe “Azzurro,” urges them to venture out of the Baylor bubble to Bosque Blvd for a cup of coffee they won’t forget.
Waco has grown to become a prime hub for home goods and decor with the Magnolia takeover in recent years. However despite some overlapping niches, local boutique Lane’s on Austin Avenue continues to find ways to thrive as it extends its lifetime-long existence of over 75 years.
“I hope that people feel just a sense of a Holy Spirit-filled space that’s just welcoming to all,” Lim said. “It just shows that the heart of our church is within our coffee shop, and possibly, they may want to visit the church.”
By Kaitlin Sides | LTVN Reporter A couple of weeks ago we introduced a new student business, and this week…
Just shy of its 20th anniversary, Artier Resale continues to be a gem among local businesses. Harold Alexander, a Waco resident of 50 years, is still driving the message of affordability, inclusivity and creativity.
Penland Residence Hall — also known as the warehouse of the Fino St. apparel line. With three guys, 150 square feet and boxes full of sweatshirts, it’s a recipe for success.
Four years ago, Armando Cardoso began selling records online as a side gig after inheriting a large collection from his aunt. Now, he runs Vintage Mío at 108 S Sixth St., uniting people through a shared love of music while giving back to those in need.
For Baylor alumni Ashley and Alpha Newberry, entrepreneurial journeys have been a familiar pursuit. In October 2023, Ashley went rug tufting with her friends in Austin and was instantly hit with a wave of inspiration and a new business idea for what will soon be Fuzz Lab Waco.
By Abbey Ferguson | LTVN Reporter It’s easy for students to feel disconnected from the holiday season when they are…
By Kaitlin Sides | LTVN Reporter One of Waco’s best barbecue spots was devastated by a fire. Now, the family-owned…
The lifeline of the Waco Downtown Cultural District, Austin Avenue is home to many locally owned businesses, both new and old. A favorite among vintage and antique collectors as well as fans of “shabby chic” style is Cameron Trading Co.
By Hannon Joseph | LTVN Reporter Fabled Bookshop holds a weekly story time for young children all because of one…
Earlier this summer, owners Phillip and Yvette Helberg decided to go out on a limb by opening a food truck at 420 Franklin Ave. in downtown Waco. As a longtime fan of the stand-alone restaurant, I had to see if the food truck met the same standard.
If you’ve been racking your brain for how to fill up a day (or a few) in Waco, here is the only list you will ever need. From shopping to local music to outdoor adventures, here is the best the city has to offer all in one list.
“She has a heart of gold and her mission, honest to God, is to love you, and she is going to do it with these cinnamon rolls,” Cook said. “My suspicion is that the secret to Kimberly’s success has far more to do with how she treats other people than even the quality of her product.”
“Jimmie and Stevie Ray Vaughan: Brothers in Blues” documentary | March 27 | 7 p.m. | Waco Hippodrome Theatre, 724 Austin Ave. | Come see the work decades in the making by one of Baylor’s own alumni, exploring the stories of these two Texan blues legends.
“Professional brand image is how your reputation is perceived by others,” reads Shiners’ website. “We provide our services so that you can achieve and maintain that reputation.”
“We’re here for just a short time to enjoy it, so for me, it’s showing them ‘Hey, our culture’s so beautiful; let’s do something about it,’” Moreno-Gonzales said.
For a more unique experience, take your Valentine to the park, specifically Mouth of the Bosque. There are tons of trails and it’s next to the river. Grab yourself a picnic blanket or take a seat at the gazebo to create the perfect evening.
When a person donates a piece of glass, the journey of this bottle begins in one hand and ends back in another. The bottle’s journey from the Glass4Good bin back to the shelf takes around 30 to 60 days.
Waco Downtown Farmers Market | Jan. 29 | 9 a.m. to 1 p.m. | 500 Washington Ave | This weekly event hosts local vendors, artisans and craftsmen in the heart of downtown Waco, accompanied by live music.
“I encourage anyone who has some sort of passion, if it’s artistic and creative or some other area entirely, just consider going into that and pursuing it,” Mosley said.
2023 is the year of the rabbit, a symbol of hope and prosperity. Given the last two years, the luck of the rabbit is much needed. Thanks to East Market and Goods, the Waco community was able to experience just that.
While neither entrepreneurs envisioned owning a coffee shop as their ‘when I grow up’ trope, they have successfully created a brand that has spread kindness throughout the Waco community.
Art a la Carte | until March 11 | Art Center Waco, 701 S 8th Street | This collective art exhibition features works of a wide range of variety from 17 Central Texas artists.
Looking for something fun to do this weekend? Check out this list of upcoming events around Waco!
Four months ago, Houston sophomore Brooklyn Joseph began her hair locking services after doing a favor for a friend. That talent soon turned into a business venture. Joseph’s business offers starter locs, retwists and styling, which has allowed her to make money while in school.
