Browsing: Dia

The marketing team performed a test in which they watched commercials from other schools, but removed logos, colors or any other indication of the school’s identity, Cook said. They were hardly able to identify any of the colleges. This really caught their attention and motivated them to seek new ways to set Baylor apart from the rest, or “stand out in the sea of sameness.”

To be clear, I wouldn’t trade Dia for anything. If you asked me if I’d rather go to homecoming events or take a day off, I’d take my free Tuesday any time. But I believe homecoming inspires a lot more feelings of warm fuzziness for the university than Dia does, with zero risk of sunburn and a whole lot less sweaty grossness.

There are two distinct groups that will be celebrating Diadeloso on Thursday. The campus crew and the 10th Streeters. The challenge in planning an event such as this is finding a way to make groups with obvious differences want to come together. The most obvious being booking a performer that will bridge the differences.

The musical entertainment portion of Diadeloso had a different purpose this year. Rather than just celebrating the end of the semester, the Diadeloso final concert became another way for the Waco community to remember and raise money for those affected by the explosion in West.

Baylor and Waco police will be present on and off campus during Thursday’s Diadeloso celebration.

Lori Fogleman, director of media communications, said she did not know whether there will be more police officers stationed off-campus than usual; however, she said student leaders, such as residence hall community leaders, have received communication from the office of Kevin Jackson, vice president for student life, telling them to encourage students to stay safe and responsible.

Though many Baylor students may be familiar with the use of Five For Fighting’s song “Chances” in the popular film “The Blind Side,” or have heard the band’s songs “Superman” and “100 Years” coming through their car radio, they can now experience the band live in concert.

At 8 p.m. Thursday on Fountain Mall, Five For Fighting will take the stage as the headlining act for Diadeloso, though Thursday’s weather forecast of the possibility of severe thunderstorms might complicate events.

With the temperatures rising, it’s important to remember to hydrate. Today’s high is set to be 88 degrees, according to the National Weather Service.

Dehydration is a real and sometimes fatal problem in hot weather. It can be caused through fluid loss by vomiting, diarrhea, excessive urination or perspiration, and or inadequate intake of fluids, according Texas Department of State Health Services.

Five for Fighting will perform as the headliner during next week’s Diadeloso, Baylor Chamber confirmed Thursday night. The news was leaked after students noticed a tweet from Five for Fighting singer John Ondrasik, which said “Just locked in a last minute gig at @Baylor next Thursday Apr. 18th. What Up Bears? #54F.”

Banners promoting the event are up around campus, but no announcement has yet been made as to who will headline Baylor’s Diadeloso celebration.

With Diadeloso coming up in less than a week and no headliner announced, students are left wondering what their entertainment will be.