Lisa Bardach and Kou Murayama conclude that extrinsic rewards are useful entry points for engagement that can become intrinsically rewarding through motivational transformations, though later extrinsic rewards can disrupt this process and undermine long-term engagement.

“One of the early leaders of the Dr Pepper Museum was a Baylor alumnus,” Summar-Smith said. “He was a Dr Pepper drinker for many years, Wilton Lanning. So I think Waco has a lot of identity in Dr Pepper and a lot of identity in Baylor, and so they’re just a natural partnership.”

Whether you’re looking for a post-dinner sweet treat or a dessert for your Christmas potluck, this list includes five mouth-watering Waco spots that will fulfill your holiday dessert needs.