For decades, women have been proving they belong in sports conversations. The real question is why society still acts like they don’t. The issue isn’t that women need to “get educated” on sports. The problem is that audiences, media and casual fans alike must stop acting surprised when women bring authority and insight to the conversation.

While people outside of the fanbase see us as poor, unfortunate souls grasping onto false hope, they overlook the characteristics that make a Cowboys fan a Cowboys fan — and believe it or not there are many appealing characteristics and qualities about us.

As female college athletes have taken the media by storm, increased television coverage and financial recognition are propelling women’s sports to new heights. For the first time, individual players are being highlighted on the same level as their male counterparts.

The Bears trailed by as much as 17 points in the first half and rallied back to force overtime.

Two games through a three-game stretch against ranked opponents, No. 13 Baylor men’s basketball extended its winning streak to three, knocking off No. 23 Texas Tech 79-73 on Tuesday night at Foster Pavilion.

As we’ve seen, the Big 12 may very well be the best conference in the country — but who will take the crown?

The fine comes three days after Rhoades called Saturday’s officiating job an “embarrassment” to the league.

The Bears and Longhorns will meet for the 111th time at 7:30 p.m. on Thursday in the Foster Pavilion.

The Bears — who won 40 games for the first time since 2017 last year — will face five ranked opponents in nonconference play this season.

Looking at the games played so far this year, head coach Nicki Collen and the No. 12-ranked Bears have been a dominant force. On both sides of the ball, the Bears have been able to outperform their competition in nearly all statistical categories.

Headlined by alley-oop finishes and 25-foot 3-pointers, No. 6 Baylor men’s basketball came away with win No. 400 at the Ferrell Center by a score of 78-60 over Seton Hall on Tuesday night as part of the Big East-Big 12 Battle.

While you were going back for “just one more roll,” here’s everything you may have missed from Thanksgiving break.

Redshirt junior quarterback Blake Shapen played three seasons with the Bears, including two years as the starter, after beating out Gerry Bohanon for the 2022 job.

Head coach Dave Aranda will be sticking around in Waco, but not with the same staff he had during a disappointing 2023 season.

When she’s not on the court, sophomore opposite hitter Allie Sczech is training for media row.

It’s been 233 days since No. 20 Baylor men’s basketball last took the court on national television, but the wait is over. Hoops season is here, and the Bears will tip off the 2023-2024 season against Auburn in a neutral-site clash at the Sanford Pentagon in Sioux Falls, S.D., on Tuesday night.

The International Olympic Committee voted to add five sports to the upcoming 2028 Olympics in Los Angeles on Monday. Among the five sports added, baseball and softball have taken the community by storm.

Even though an official relationship isn’t confirmed yet, who could’ve predicted that Taylor Swift and Travis Kelce would ever interact at all? Not me, that’s for sure. Not even in my “Wildest Dreams.”

Stoic, phlegmatic and impassive. As a last-ditch field goal by the Knights (3-2, 0-2 Big 12) drifted away from the uprights and the clock hit double zeros, head coach Dave Aranda put his head down, walked to midfield and shook hands with UCF head coach Gus Malzahn as if there had never been a doubt.

I’ll be the first to tell you I was one of the more than seven million pseudo-fans cheering on Colorado against then-No. 17 TCU during the most-watched college football telecast of week one. But now, four weeks into the season, I’m torn between the underdog tale and the frustrating hype for what is quite possibly nothing more than an average football team.

Baylor volleyball head coach Ryan McGuyre etches his name in the history books with a faith-centric approach.

Texas State shocked Baylor football with an upset win over the weekend, but the Bears know just how tough their next opponent is. The Utes will be rolling into Waco following 10 days of rest to clash with Baylor for a first-ever matchup. Both teams are dealing with injuries to their starting quarterbacks. The Bears will be without redshirt junior quarterback Blake Shapen for two to three weeks with an MCL injury, while Utah is monitoring star senior quarterback Cam Rising’s status.

It became clear early in the game that the offensive line was hurting Baylor’s chance at success. The first quarter saw four false start penalties from the group, and it added two more later in the game.

The former head coach of the then-Lady Bears decided to display her accomplishments with her new program in the place she used to call home for over two decades.

The 2022-23 Baylor women’s basketball season has officially come to a close, and while the final result for head coach Nicki Collen and the Bears wasn’t perfect, there is lots of potential for the 2023-24 season.

Baylor basketball was represented well by its freshmen this season, as the Big 12 Conference named freshman guard Keyonte George and freshman forward Darianna Littlepage-Buggs the Big 12 Freshman of the Year for their respective sides.

Sixth-seeded Baylor women’s basketball failed to score in the final four minutes of the game and lost to third-seeded Iowa State University, 74-63, in the quarterfinals of the Phillips 66 Big 12 Women’s Basketball Championship Friday night in the Municipal Auditorium in Kansas City, Mo.

The University of Texas and the University of Oklahoma have reached an agreement with the Big 12 to head to the SEC following the 2023-24 athletic season.

The Bears were able to put together a strong second half to take down the University of Arkansas on Saturday in the Ferrell Center.

As the dust has settled on Brittney Griner’s return to the states, here’s a look as to what her presence was like on Baylor’s campus nearly a decade ago.