Along with the sudden rush of winter weather and the accompanying flood of Ugg boots and North Face jackets, Baylor’s annual Christmas on 5th Street celebration will help usher in the holiday season from 6 p.m. to 11 p.m today.
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Location affects advertising experience, or so one Baylor professor hopes to prove through his research.
Dr. Kirk Wakefield, professor & holder of the Edwin W. Streetman Professorship in Retail Management at Baylor, conducted a study to examine how fans attending a live event react to sports advertising. Wakefield will take the results, which he is still receiving, from the study and compare them to the national average of fans that watched the event on TV and viewed advertisements during the broadcast. The study was conducted from Nov. 16 -18, during the last NASCAR race of the season, at the Homestead-Miami Speedway in Homestead, Fla.
Young voters helped pass laws legalizing marijuana in Washington and Colorado, but many still won’t be able to light up.
Most universities have codes of conduct banning marijuana use, and they get millions of dollars in funding from the federal government, which still considers pot illegal.
Two Army veterans and their wives on Wednesday sued the railroad company whose train hit a truck carrying veterans and their spouses during a parade in Midland.
Mark Carlson, senior creative director of U.S. McDonald’s Marketing, will discuss the ins and outs of marketing at 2:30 p.m. Friday in Bennett Auditorium.
Carlson’s lecture will encompass a summary of McDonald’s advertising from its small beginnings to its current global reach.
“He will talk about the challenges of marketing for the world’s most iconic brand and how that brand has evolved over all these years,” Cynthia Jackson, president of the Waco chapter of the American Advertising Federation, said.
U.S. Department of Defense’s Office of Congressionally Directed Medical Research Programs awarded Baylor two research grants to assist with research on Gulf War Illness.
The grants, which total nearly $1.6 million, bring the total amount Baylor has acquired for research on the illness to $2.3 million.
The illness, which affects an estimated one in four of the 700,000 military personnel who served in the Gulf War from 1990-1991, is a medical condition that seems symptom-specific to those soldiers.
Symptoms include chronic headache, widespread pain, memory and concentration difficulties and digestive abnormalities, according to an article published by Bio-Medicine.
Students at Baylor are speaking for the dead and, no, they’re not psychics.
Anthropology students at Baylor traveled with Dr. Lori Baker, associate professor of anthropology, to Del Rio over the summer as part of her Reuniting Families program.
The program identifies the bodies of deceased immigrants along the Texas-Mexico border and reunites their remains with their families.
Cultural differences won’t get in the way of celebrating the holidays.
The Baylor University Multicultural Leadership Cabinet will host “Holidays Around the World,” a free event open to all students from 7 to 9 p.m. today in the Bobo Spiritual Life Center.
Houston sophomore Margaret Odunze, the vice president of programming for the Multicultural Leadership Cabinet and the co-chair of the event, said it was created this year with the holidays in mind.
“We wanted to do something for Christmas, but not like Christmas on Fifth,” she said.
Workers have raised the first section of a colossal arch-shaped structure that eventually will cover the exploded nuclear reactor at the Chernobyl power station.
Project officials on Tuesday hailed the raising as a significant step in a complex effort to clean up the consequences of the 1986 explosion, the world’s worst nuclear accident. Upon completion, the shelter will be moved on tracks over the building containing the destroyed reactor, allowing work to begin on dismantling the reactor and disposing of radioactive waste.
A group of U.S. senators will ask President Barack Obama for an emergency declaration in an effort to keep barges moving on the drought-riddled Mississippi River, a spokesman for Sen. Claire McCaskill told The Associated Press Tuesday.
Senators from Mississippi River states are seeking an emergency directive that would increase the flow of water from an upper Missouri River dam and expedite removal of rock formations in the middle Mississippi River that impede barge traffic during periods of low water. McCaskill spokesman Drew Pusateri did not yet have a complete list of senators involved in the request.
Baylor football clinched a historic third consecutive bowl bid this season by defeating Texas Tech in overtime 52-45 on Saturday.
The Bears are on a hot streak with three wins in the past four games. When it counts the most, Baylor is playing its best football late in the season.
In November and December of the past two seasons, Baylor is nearly perfect with a 9-1 record.
Baylor and “Beauty and the Beast” have a history, but not in the way many have heard.
A 1979 Baylor alum, Jim Hillin, who was the Computer Generated Imagery Supervisor of the 1991 animated feature, helped design the famous ballroom scene of Disney’s “Beauty and the Beast.”
“I was looking for a new gig,” he said. “I got a call from Disney, from producer Don Hahn.”
Students at Baylor have all walked by the Sadie Jo Black Gardens located on Founders Mall and noticed vibrant plants and flowers that add a hint of aesthetic beauty amid the hustle and bustle of undergraduates scrambling to class.
With the university’s newest award, it seems there are others who have taken note as well.
The Professional Grounds Management Society awarded the University the 2012 Green Star Award last month.
States will receive more than $9 in federal money for every $1 they spend to cover low-income residents under President Barack Obama’s health care law, according to a nonpartisan analysis released Monday.
Expanding Medicaid to cover about 20 million more low-income people will cost more than $1 trillion nationally from 2013 to 2022, said the joint report from the Kaiser Family Foundation and the Urban Institute. But the analysis found that states will pay just $76 billion of that, a combined share of roughly 7 percent. The feds will pay the other $952 billion.
Republican governors have resisted the Medicaid expansion, saying it adds an unacceptable burden to already strained budgets. And the Supreme Court handed the governors a victory this summer, ruling that states are free to reject the Medicaid deal.
The Baylor Bears are writing history, becoming the first team in program history to advance to three consecutive bowl games, after becoming eligible with a 52-45 overtime victory over Texas Tech.
A series of firsts were recorded for Baylor: junior linebacker Eddie Lackey’s first game with a pair of interceptions, one returned for a touchdown and a fumble recovery.
A former Baylor basketball player has been sentenced to 18 months in federal prison for trying to extort $1 million from Washington Redskins quarterback Robert Griffin III.
Baylor rocked college football and stunned the nation with its 52-24 demolition of the No. 1 team in the nation Saturday evening. The Bears, however, weren’t all that surprised.
“All week we believed we were going to beat them, and we weren’t going to be surprised when it happened,” senior quarterback Nick Florence said.
Belief was the key word for Baylor under the lights, filling the gaps for a football team that has been lack luster all season.
This time last season, Heisman Trophy winner Robert Griffin III had his “Heisman moment” with the 34-yard touchdown pass to defeat No. 5 Oklahoma 45-38.
No. 1 Baylor’s 42-game win streak was brought to a close with a 71-69 loss to No. 4 Stanford in the first round of the Wahine Classic in Hawaii.
Junior point guard Odyssey Sims left the game in the first half with a hamstring injury and never returned.
The No. 11 Baylor soccer team advanced to the Sweet Sixteen with a 2-1 overtime victory over the No. 14 Georgetown Hoyas. Senior forward Dana Larsen notched the overtime golden goal to give Baylor the win. The Bears will now take on the winner of North Carolina and Illinois at 1 p.m. Sunday. If the No. 2 seed North Carolina was to win, then the Tar Heels would have home field advantage against Baylor.
With one second remaining, senior forward Jacob Neubert threw the inbounds pass to freshman center Isaiah Austin at the Baylor free throw line.
Secession recalls the American Civil War, in which 11 Southern states withdrew from the Union, citing their desire for a different government. More than 150 years later, following the re-election of President Obama, secession has again entered the national consciousness – this time with petitions from all 50 states.
Though all 50 states have submitted petitions, those petitions range in support on a state-by-state basis.
Mission Waco’s annual Thanksgiving Day Lunch With The Homeless will be held Thursday at the Meyer Center for Urban Ministries, beginning with a worship service at 11 a.m. followed by lunch at noon.
According to the Heart of Texas Homeless Coalition website, as of 2009 there are 312 homeless in Waco which is down from the 2007 survey, when there were 431. However, according to a National Alliance to End Homelessness survey done in 2009, there are 37,671 homeless in Texas.
Dr. Suzy Weems, professor and chair in the department of Family and Consumer Sciences, sits down with the Lariat to talk Thanksgiving feasting.
Q: What are the healthiest food options for Thanksgiving?
To celebrate one full year of its market on the Brazos, the Waco Downtown Farmer’s Market is hosting an anniversary party from 9 a.m. to 3 p.m. Saturday.
Waco Mayor Malcolm Duncan will commence the event with an opening statement.
The Baylor football team got off to a rough start in Big 12 Conference play by losing four consecutive games to West Virginia, Texas Christian, Texas and Iowa State. In its last two games, Baylor has shown marked improvement: a victory over Kansas and a narrow defeat to Oklahoma.
Texas Tech at Oklahoma State: The Red Raiders narrowly survived overtime against Kansas 41-last week and the Cowboys stomped over West Virginia 55-34. There should be plenty of offense in this game as Oklahoma State is third in scoring and Texas Tech is 18th. At the beginning of the season, Texas Tech started guns ablaze but lately they have faltered with losses to Kansas State and Texas plus an ugly win over Kansas. Meanwhile, Oklahoma State has won four of their last five games with their only loss coming to No. 1 Kansas State.
Bible translating has become a family activity for a Baylor Arabic professor, his brother and mother.
Dr. Abdul-Massih Saadi, lecturer in Arabic in the modern foreign languages department, has recently completed the translation and publication of the New Testament into colloquial Arabic and modern standard Arabic.
This is the first time a piece of literature has been translated into colloquial Arabic.
Be a hero.
Save a life by something as simple as writing a letter.
That’s the goal of the Up’ til Dawn finale event that will take place from 7 p.m. to midnight Friday in Russell Gymnasium.
The event is hosted by the Baylor chapter of Up’ til Dawn, a national organization that raises money for St. Jude Children’s Research Hospital.
One week after an election that disheartened many conservatives, citizens from 34 states are petitioning the White House to secede from the Union, and Texas is leading the rebellious pack with more than 103,000 online signatures.
The request from Texans “to withdraw from the United States of America and create its own NEW government,” follows a long tradition of wishful and independent thinking in a state that once was its own nation.
From the ill-fated Republic of Texas rebellion of 1997 to the never-say-die Texas Nationalist Movement, the notion of Lone Star independence doesn’t seem to go away.