By Kalyn Story | Staff Writer
Ricky Dickson, Baylor alumnus has been named president of Blue Bell Creameries by the Blue Bell Creameries Board of Directors last week.
Previously, Dickson served as vice president of sales and marketing where he oversaw planning, implementing sales and marketing programs for Blue Bell, as well as designed future growth strategies, according to a press release.
Dickson replaced Paul Kruse as president, making Dickson the first non-Kruse family member to lead the company since the family took over Blue Bell in 1919.
“I am honored by the Board’s confidence in me and humbled by the opportunity to lead this great company after a man who I admire and respect, Paul Kruse,” Dickson said in a press release. “Blue Bell is indeed the best ice cream in the country, and we have the best employees in the country, too. I look forward to working with them to continue bringing our great ice cream to consumers.”
A media spokesperson for the company said Dickson has worked at Blue Bell for 36 years. The spokesperson said Blue Bell is excited for the future of the company with his leadership.
Dickson has also served as general sales manager, general manager of the Blue Bell production facility in Oklahoma, midwest division manager and branch manager.
Dickson studied marketing and journalism at Baylor and graduated in 1980.
Tommye Lou Davis, vice president for constituent engagement, said Baylor is proud to call Dickson one of its own.
“I never cease to be amazed at the number and scope of great accomplishments of our alumni,” Davis said. “Baylor’s mission clearly states that we are about worldwide leadership and service. Our alumni, like Ricky [Dickson], at some point took this to heart and are making a difference at home and around the globe. We are truly Baylor proud.”
