Instead of a big city high-rise, Morehead’s team works in a small red brick building in downtown Waco. Suits and ties are replaced with casual (mostly green and gold) clothes. And in an industry that’s mostly men, four out of the office’s five investment professionals are women. It all helps to put the attention on what really matters: making money for Baylor without touching students’ wallets.

Baylor has unveiled the Extend the Line scholarship initiative, a campaign aiming to raise $250 million by 2030 to enhance student scholarships and ensure that a Baylor education remains accessible and affordable.

At their regular February meeting, the Baylor Board of Regents took major steps towards it’s five-year strategic plan, including approving a tuition increase for the 2025-26 school year, a new scholarship initiative and the addition of two new academic degrees.

In August 2023, the Biden administration proposed the SAVE (Saving on a Valuable Education) plan as a new effort to relieve many college students and graduates from the burden of expensive education costs.

The Board of Regents, in the face of post-pandemic inflationary pressures and rising costs, approved a 6% increase in its tuition “sticker price” — $54,844 — for the 2023-2024 school year. However, the board also approved a new program titled “Baylor Benefit,” a financial aid initiative meant to help students whose family income is less than $50,000 per year.