Baylor is building a new culture beyond the field. The Bears look to create better production on game day and in the classroom.
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The Big 12 announced Baylor’s 2026 football schedule Wednesday morning, outlining the Bears’ path through the upcoming season. A slate including pivotal conference games, a demanding late-season stretch and a six-game homestand.
Auburn announced Monday that its 2026 matchup with Baylor will be moved to Mercedes-Benz Stadium in Atlanta for the Aflac Kickoff Game for NIL opportunities. The move is the first of its kind in college football and is expected to generate $5 million for Auburn players.