It only took a few seconds into the start of the first quarter for the tone to be set for the rest of the afternoon Saturday at Gerald J. Ford Stadium in Dallas — in a game with struggling defenses for both teams.

The Bears’ win streak over the Mustangs now stretches 14 games.

“In the BSU, I think our job is to show incoming freshmen and existing students that they have a place here on campus, and it doesn’t necessarily have to feel uncomfortable,” Emanuel said. “Our place on campus is to promote unity and friendship.”

Up and down the brick sidewalk, performative male students strutted their stuff for the crowd of over 100 students, bearing wired headphones on their heads, carabiners clipped onto the loops of their baggy jeans and guitars and tote bags slung over their shoulders.